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The logos you trust. The assurance you need.
We consciously and purposefully choose to work with independent labs and certifiers because they have no vested interest in the outcome, no commercial bias, function as consumer advocates, and are our industry’s gatekeepers. Working with independent labs and certifiers not only provides us with objective evidence of the sustainability and overall quality of our ingredients, finished products, packaging materials, and our processes, it helps assure consumers that what’s on the label is actually in the product and empowers them to make purchasing decisions with confidence. Most importantly, working with independent organizations allows us to express our uncompromising commitment to people and planet in the strongest way possible.
Non-GMO Project Verification
As North America’s premier and most trusted verification and labeling organization for non-GMO food and products, the Non-GMOProject’s goal is to preserve and build sources of non-GMO products, educate consumers, and provide choices that are verified non-GMO. The Non-GMO Project seal provides assurance to customers that a product has been manufactured using best practices for GMO avoidance.
USDA Organic Certification
The USDA’s National Organic Program certifies products as being organic based on farming, handling, processing, distribution, and labeling practices. To receive certification, products must be grown without synthetic pesticides or fertilizers, free of GMOs, antibiotics, and added growth hormones. Only products that contain > 95% organic content may the USDA organic seal.
Vegan Certification by Vegan Action
Veganism is both the practice of abstaining from the use of animal products and an associated philosophy that rejects the commodity status of animals. Vegan Action is a nonprofit organization that has been offering vegan certification since 1995. To be eligible for certification, products must comply with the principles of “ethical veganism.” This means products cannot contain ingredients derived from animals or animal by-products, must be free of animal-derived GMOs or genes, and should not be the subject of ongoing animal testing.
Kosher Certification by KO
Ko Kosher is an innovative Kashrut service group with a network of Rabbinic supervisors and auditors who provide certification services worldwide. Most consumers consider kosher products to be cleaner, healthier, or better than non-kosher products. The Ko Kosher or equivalent symbol on products is assurance of a brand's unwavering and uncompromising commitment to accountability, quality, and overall safety.
Fair Trade Certification
Products that bear the Fair Trade seal contain ingredients that come from farmers and workers around the world who are justly and equitably compensated for the materials and labor. The proceeds from the sales of Fair Trade certified products also help farmers in developing countries build sustainable businesses that positively influence their communities. In fact, the purchase of a Fair Trade Certified product helps to ensure that millions of farmers in 70 developing countries are treated well and paid fairly, and that children stay in school and out of fields and factories.
ConsumerLab.com is the leading provider of independent test results and information to help consumers and health care professionals recommend quality health, nutrition, and wellness products. Since its founding in 1999, ConsumerLab.com has tested more than 3,400 products representing over 450 different brands and results of testing are published at www.consumerlab.com.
The Marine Stewardship Council (MSC) is a nonprofit, organization that addresses the issue of unsustainable fishing, and helps safeguard seafood supplies for the future. Through their fisheries certification and seafood labeling programs, MSC works with partners to promote sustainable fishing practices and protect marine wildlife in oceans around the world. The MSC’s certification and eco-labelling program allows everybody to play a part in securing a healthy future for our oceans.
IFOS Certification & Rating
The International Fish Oil Standards (IFOS) Program is the most trusted third-party testing and certification program exclusively for fish oils. Offered by Nutrasource Diagnostics, participation in the program is voluntary and products submited for certification are tested for compliance with stringent Global Organization for EPA and DHA standards for purity, potency, freshness, and overall quality.
Friend of the Sea
Friend of the Sea is a nonprofit organization whose mission is the conservation of the marine habitat. It is a leading international certification project for products that originate from both sustainable fisheries and aquaculture. Products and their origins are audited onsite by independent international certification bodies, against strict Friend of the Sea sustainability criteria.
We are proud to be the first and only supplement brand to offer a complete line of organic, whole-food multivitamins that are certified C.L.E.A.N. The acronym stands for Conscious (or safe as defined by federal regulatory standards), Live (or minimally processed and organic), Ethical (verified non-GMO and humanely processed), Active (highly bioavailable based on modeling by CytoSolve® technology), and Nourishing (based on the Aggregate Nutrient Density Index (ANDI)). ANDI is a score assigned to whole foods that contain the highest nutrients per calorie as detailed in Eat for Health by Dr. Joel Fuhrman.
Introduction: What Does C.L.E.A.N. Mean?
Certified C.L.E.A.N. is a consensus-based standard that was developed by a community of stakeholders in the food manufacturing industry to support the clean food movement, reflecting a diverse range of perspectives. It incorporates input from the food stakeholder community, including consumers, public interest groups, growers/farmers, food processors, trade associations, food retail stores, restaurants, regulatory agencies, and academics. The criteria focus on three categories – safety, minimal processing, and bioavailability of nutrients. The C.L.E.A.N. food certification was facilitated by Dr. Shiva Ayyadurai, an MIT-trained biologist. Ayyadurai’s scientific approach blended his training in eastern medicine and traditional foods, cultural experiences from his upbringing in India, as well as his western training in engineering and medicine to develop this standard.
What emerged was one standard for all food manufacturers to help them distinguish themselves as those committed to creating food that is conscious, live, ethical, active, and nourishing (C.L.E.A.N.).
The standard, in many ways, is based on the teachings of indigenous and traditional cultures, and is bringing those teachings to the modern world. People in indigenous and traditional cultures did not have to worry about GMOs. They didn’t have to worry about eating too much fat, or salt, because they were in touch with their bodies and connected to the earth. Indigenous and traditional cultures knew what was good and clean food. And, in short, C.L.E.A.N. certification provides a contemporary, scientific standard that draws on humanity's past wisdom to help us define what good food is today. For more information, visit cleanfoodcertified.org.